NEWS ARCHIVE

Chase has launched an integrated World Cup campaign centred on grassroots football coaches and the long-term community impact of its football coaching programme. The campaign, running across TV, cinema, out-of-home, radio, social, and PR, uses the tournament as a platform to tell stories of coaches whose influence extends beyond matchday. The out-of-home element includes a seven-day immersive 3D t

In this Agency Network Spotlight, we turn to Catherine Kablé, Founder and CEO of Kablé Communication, for an expert perspective on what it takes to earn trust and build a reputation in one of Europe's most sophisticated financial markets.Based in Paris and advising financial institutions for more than 30 years, Catherine brings a corporate banker's rigour and a communicator's instinct to the chall

LendingClub has officially rebranded as Happen Bank, with the new brand launching across its website at Happen.com, its mobile app, customer communications, and advertising. The company began trading on the Nasdaq Stock Market under the ticker HAPN on June 22. A Nasdaq Opening Bell ceremony is scheduled for June 30 at the MarketSite in Times Square.The rebrand marks the end of a name that the comp

Nik Dahlberg has assumed the role of Director, Creative and Brand Services from his recent role of Senior Manager, Creative and Brand Services at OnPoint Community Credit Union.Before this, Dahlberg was self-employed, and held senior posts at NetBiz, FizPro and The Oregonian.Dahlberg has a B.S. in Marketing and Advertising Management from Portland State University.MORE PEOPLE MOVES

Ardonagh Specialty has promoted Katie Watson to Head of Marketing Operations from her recent post of Senior Marketing Manager.Before this, Watson worked in Marketing at Vetsure Pet Insurance, Abbot’s Hill and SA Law.Watson has a degree in Marketing from the University of Hertfordshire.MORE PEOPLE MOVES

AJ Coyne has joined Monzo Bank as Chief Marketing Officer. He joins from Spotify where he is CMO Advisory Council (Soundboard).Coyne wrote on LinkedIn: “Honestly, it’s a role I’ve been lucky enough to be doing for a little while already. But making it official matters. Not because of the title itself, but because of what it says about the role marketing plays in Monzo’s future. And to the incredib

Whitney Smith Pfefferle has joined i2C as Director of Product Marketing. She comes from Fiserv where she served as Senior Director, Product Marketing.Pfefferle’s career spans Marketing roles at SimplyInsured, the Alliance Data Card Services, DialAmerica Marketing, Hobart West Group and the Craft & Hobby Association.Pfefferle has a B.A. in Journalism with a minor in Photography and Geology from Pen

Goldman Sachs has appointed Cate Sanders VP, Head of Retirement Marketing. Recently, she was Managing Director, HNW, Retirement and Institutional Marketing Strategy at The Rudin Group.Sanders wrote on LinkedIn: “I’m thrilled for this next chapter and looking forward to catching up with all my friends in the retirement industry!”Sanders has held senior Marketing posts at Invesco US, OppenheimerFund

S&P Global has promoted Neha Patel to Director, Marketing – Credit Solutions from her recent post of Associate Director, Marketing – Third-Party, Risk and Compliance.Patel worked in Marketing at Polecat, Wilmington Healthcare, EMAP, PwC and Thomson Reuters. Before that, she was at Debenhams.Patel has a BSc. in Business and Management from Brunel University of London and a level 6 diploma in Profes

Andrew Williams has joined Blue Owl Capital as Senior Managing Director, Head of Communications. Recently, he was a Partner at the Brunswick Group.He wrote on LinkedIn: “The first weeks have been energizing. I have found thoughtful colleagues, a generous welcome and a firm with real strength, discipline, and ambition. I’m excited for the work ahead because I believe in what Blue Owl has built and

Meghna Prasad has assumed the role of VP, Marketing Strategy, Small and Medium Business from her recent post of VP, Integrated Marketing at J.P. Morgan.Prasad’s career spans roles at Prudential Financial, BlackRock, Travelzoo and Moody’s Investors Service.Prasad has a bachelor’s degree in Economics from Symbiosis International University and a master’s degree in Journalism from Temple University.

Cynthia Holahan has joined ACORE CAPITAL as Chief Marketing Officer. Recently, she was Head of Marketing, North America at Ninety One.She wrote on LinkedIn: “I'm looking forward to working alongside the leadership team - Warren de Haan, Boyd Fellows, Mike Romo and Tony Fineman - to build a creative and commercially driven marketing organization to fuel the next phase of growth!”Before this, Holaha

Banco Comercial do Atlântico, BCA, has launched Doors, a brand film created by Mantra and shot across every island of the Cabo Verde archipelago. The campaign uses a door as its central storytelling device, moving through landscapes, faces, and moments that together build a portrait of the country and the bank's relationship with it. The door functions as a symbol of proximity and presence rather

Jacob Turner has joined SCS Financial as Managing Director, Head of Marketing and Sales Strategy. Recently, he was Managing Director, Sales Strategy and Client Experience at Brown Brothers Harriman.Prior to that, Turner worked at Lehman Brothers.Turner has a bachelor’s degree from the Johns Hopkins University and an MBA from Yale School of Management.MORE PEOPLE MOVES

Northern Bank has promoted Michelle Arnold to Chief Marketing Officer, Senior VP from her recent post of Head of Northern Experience, VP.Before this, Arnold worked in Marketing at Ironside, MathWorks, Dalbey Education Institute, Crescent Partners and Custom Graphics.Arnold has a B.S. in Therapeutic Recreation from Springfield College.MORE PEOPLE MOVES

Allison Martin has assumed the role of Global Head of Marketing at Allianz Commercial. Recently, she was at AIG where she was Global Head of Marketing and Brand Engagement.Prior to this, Martin held senior Marketing posts at Travelers, RSA Canada and The Boulevard Club.Martin has a B.A. in Sociology from McMaster University and an MBA in Marketing from the Business School Lausanne.MORE PEOPLE MOVE

Nuveen has launched a new brand campaign called The Future Has Questions, placing three of its most senior executives in front of a panel of eight-year-olds asking unscripted questions about investing and its long-term impact.CEO Bill Huffman, Chief Investment Officer Saira Malik, and Real Assets CEO Mike Sales each face questions including "How do you make people's lives better?" and "What is it

A Wall Street Journal investigation has found that Polymarket, the crypto-based prediction market platform, paid social media creators to film themselves making fake trades on dummy versions of its website, staging wins of up to $100,000 without disclosing that the content was sponsored. The Journal analysed more than 1,100 videos and reviewed internal instructional materials and creator communica

AI is reshaping how brands reach customers, how teams work, and how leaders make decisions. Less clear is what separates genuine transformation from well-funded experimentation.Financial Narrative's Innovation Awards AI Leaders List identifies the marketing and communications leaders who have moved beyond the pilot stage to deliver real, measurable impact for their organizations and the wider indu

Visa has launched two distinct World Cup campaigns running simultaneously across different regions, each built from a different creative insight but arriving at the same brand destination: Visa removes friction from the moments that matter.In North America, the global campaign is called Tap In, developed around one of football's most recognizable finishes. The creative conceit maps the simplest to