Robinhood Scores NBA Sponsorship with Miami Heat

Published on October 8, 2024

Snapshot: Robinhood has announced a multi-year sponsorship agreement with the Miami Heat, set to begin in the upcoming 2024-25 NBA season. The partnership will prominently display Robinhood's logo on all jersey styles, providing the fintech company with enhanced visibility across diverse platforms. 

Merchandise featuring the logo will be available exclusively at team stores and online, further integrating Robinhood into the South Florida market. This deal follows another recent sponsorship with the Memphis Grizzlies, demonstrating Robinhood's commitment to expanding its presence within the NBA.

The Miami Heat boasts 5 million followers on the social platform X, offering Robinhood significant exposure to a vast audience of sports fans.

Key Quote: “Our partnership with the Heat joins the Robinhood brand with one of the most recognizable and successful franchises in NBA history.” Michael Goodbody, VP of Marketing and Communications, Robinhood

Full story: FINANCE MAGNATES

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