Robinhood Takes Center Pitch on OGC Nice Football Club Jerseys

Published on July 22, 2025

Snapshot:
Robinhood has signed a multi-year sponsorship deal with Ligue 1 club OGC Nice, becoming the front-of-shirt partner for both men’s and women’s teams starting in the 2025/26 season. This marks Robinhood’s first major foray into European football, coinciding with its broader EU expansion and launch of new products for European investors.

The deal encompasses a comprehensive brand presence across match kits, training apparel, stadium visuals, and digital media. Robinhood plans to collaborate with players and ambassadors on branded content and fan engagement initiatives.

Robinhood executives emphasized the personal and strategic relevance of partnering with Nice, where the company’s crypto SVP, Johann Kerbrat, began his career. OGC Nice leadership echoed the alignment, calling Robinhood a bold, modern brand that matches the club’s trajectory.

The first Robinhood-branded Kappa kit was unveiled July 2, launching a new phase in the club’s commercial identity. The collaboration isn’t just about exposure—it reflects a mutual ambition to innovate across finance, sport, and culture. Read the full story to explore how fintech is rewriting the playbook for football sponsorships.

Full story: OGC NICE

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