Cocktails with Communicators: New York - Content Advantage in Rapid Response [Goldcast]

Last week in New York, Financial Narrative partnered with Goldcast to host Cocktails with Communicators — bringing marcomms leaders together for conversations on content strategy and connection.

Speakers Eugene Colter (MSCI), Sue Yasav (Wells Fargo), and Erin Bruehl (Current), moderated by Jeremy Rudolph (Goldcast) shared fresh perspectives on strategic channel selection, customized content and harnessing the loyalty of smaller, engaged communities.

Key takeaways from the panel:

• Be selective: Don’t flood every channel; invest in the ones that move the needle.
• Adapt the message: Distribution ≠ duplication. Each platform demands its own voice.
• Build community: From podcasts to panels, consistent content can nurture loyal audiences (12,000 listeners can be worth more than 1M views).

Big thanks to Eugene, Sue, Erin and Jeremy for fueling the conversation with insights and fresh perspetives, the entire Goldcast team for their support, and the stellar lineup of Financial Narrative members in attendace.