Marketing Week Celebrates Leaders in Financial Services

Snapshot: Marketing Week's Top 100 celebrates exceptional marketing leadership across various sectors, including financial services. This year’s winners exemplify innovative strategies and impactful campaigns that drive business growth and customer engagement. The contributions of these marketers highlight the importance of creativity and strategic thinking in an increasingly competitive landscape.

Financial Services Winners

• Suresh Balaji, CMO, Lloyds Banking Group: Honored for his leadership in implementing inclusive marketing strategies and innovative partnerships.

• Lis Barton, CMO, MONY Group: Recognized for the impactful 'MoneySuperSeven' campaign, which significantly boosted brand consideration and engagement.

• Rosie Guest, CMO, Apex Group: Awarded for transforming the marketing function into a strategic revenue engine amidst rapid company growth.

• Margaret Jobling, CMO, NatWest Group: Celebrated for enhancing marketing credibility and launching successful campaigns that engage younger consumers.

• Cath Keers, CMO, Sage: Acknowledged for focusing on brand-building efforts that led to significant improvements in marketing ROI.

• Catherine Kehoe, Chief Customer, Brand & Engagement Officer, Nationwide: Lauded for launching the successful 'Fairer Share' initiative and a major rebrand.

• Rachel Kerrone, Brand & Marketing Director, Starling Bank: Commended for her efforts in building brand awareness and achieving substantial profitability.

• Becky Moffat, CMO, HSBC UK: Recognized for focusing on purpose-driven marketing and significant community initiatives.

• Ben Rhodes, Brand Director, Phoenix Group: Honored for developing a new multi-brand strategy emphasizing purpose and societal change.

• Dan Sherwood, Marketing Director, Santander: Celebrated for successful campaigns that bolstered Santander's market presence and profitability.

Congratulations to all the winners!

Full story: MARKETING WEEK