Adam Park appointed Group CMO at Aldermore Bank

Published on February 17, 2026

Aldermore Bank has tapped Adam Park to serve as Global Chief Marketing Officer. Recently, he served as Global Marketing and Communications Director at Bibby Financial Services.

Prior to this, Parkheld held senior Marketing roles at PDSA, Homeserve, The Financial Services Forum and Unisys.

Park has a B.A. in Business Studies from De Montfort University, Leicester & Milton Keynes.

MORE PEOPLE MOVES

Other news

Your Martech Stack Isn't Broken, Your Training Budget Is

February 17, 2026
GNW Consulting's latest report reveals that high-performing companies invest proactively in enablement while lagging orgs spend reactively. The cost of getting it backward is steep.

HSA Bank Launches Campaign Built On Loss Aversion

February 20, 2026
HSA Bank launched Missing Something, a national campaign created by Monigle that uses loss aversion principles to drive account openings. Visual metaphors show money literally walking away when consumers delay opening Health Savings Accounts.