Insights, Trends and Predictions for 2021 from Financial Marketing Leaders [Financial Marketer's Index 2021]

Published on March 17, 2023

Financial marcommms leaders faced many a challenge in 2020. To better understand their unique struggles we teamed up with Opinium and conducted proprietary research, Financial Marketer's Index 2021, among financial marketing leaders to learn about their key challenges, most effective strategies, and predictions for 2021 and beyond.

In this webinar Eric Hazard, CEO of Vested Ventures and Managing Director of Vested talked with Alexa Nightingale, Research Director and Partner of Opinium, and Giulia Prati, Vice President of Research at Opinion to present and discuss the findings of this research. They highlighted pandemic messaging pivots and clear shifts in corporate strategy that took center stage in the financial world due to COVID-19 and discussed trends and predictions that will help CMOs and CCOs be more effective in the coming year. 

 

Note: Article originally published in January 2021. 

 

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