Investing in The Digital Age: Reaching & Engaging Institutional Investors

Published on June 23, 2023

As institutional investors continue to shift their media habits and trusted information sources, financial marcomms leaders are looking for new ways to leverage the digital marketplace to connect, attract and interact with clients.

Highlighting research results and new strategies aimed at reaching and engaging institutional investors, Financial Narrative had the pleasure of hosting an exclusive webinar, led by Terry Rand of LinkedIn alongside Wensy Antoli, Senior Creative Strategy Consultant and Kyri Lilikakis, Senior Insights and Data Analyst at LinkedIn. The discussion highlighted actionable strategies and tactics to identify and engage with the most relevant investors and illuminated the power of compelling visuals, persuasive messaging, and authentic storytelling in effectively communicating value propositions.

Watch below to find out more about the research and catch up on the conversation.

 

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