500 Most Valuable Banking Brand Ranking Led by 4 Chinese Banks; BoA #5

Published on April 11, 2024

Atop the list of the world’s 500 most valuable banking brands are four Chinese banks, leaving US and European lenders well behind, according to a new report from brand valuation consultancy Brand Finance.

For the eighth consecutive year, the top spot went to the ICBC, Industrial and Commercial Bank of China. Its brand value increased by 3% to $71.8 billion (€65.77 billion), roughly the equivalent of the nominal GDP of Slovenia, the report notes.

Number five, with half the brand value of ICBC, was Bank of America -- followed closely by Chase, Wells Fargo, Citibank and JP Morgan. EURONEWS.BUSINESS