First Horizon Recognized For Social Media Engagement

Published on August 5, 2024

Snapshot: On the heels of its Volunteer Service Award win, First Horizon Corporation has also earned a place on the Financial Brand's "Power 100 Banks Using Social Media" list.

This ranking evaluates banks and credit unions based on their social media engagement across platforms like Facebook, X, YouTube, and Instagram. The evaluation criteria include metrics such as follower counts, post activity, and content engagement. The Financial Brand updates this ranking quarterly, compiling data from approximately 2,000 financial institutions.

Key quote: "First Horizon is committed to providing an exceptional customer experience which includes communicating valuable content through various channels." Erin Pryor, Executive Vice President and Chief Marketing and Experience Officer, First Horizon

Full story: PR NEWSWIRE 

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