Arielle Gross Samuels becomes Chief Marketing and Communications Officer at General Catalyst

Published on August 20, 2024

General Catalyst has hired Arielle Gross Samuels as Partner and Chief Marketing and Communications Officer.

Samuels joins the global venture capital firm from Blackstone, where she served as Global Head of Marketing. Prior to that, she served in multiple marketing roles at Meta. She began her career with an internship at Procter & Gamble.

Samuels has a B.S. from the University of Illinois Urbana-Champaign.

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