Amanda Cuoco is SoFi’s Brand Director, Social Media

Published on September 29, 2025

SoFi has promoted Amanda Cuoco to Brand Director, Social Media from her recent post of Principal Brand Strategist, Social Media.

Prior to joining SoFi, Cuoco held roles at Lyft, DDB, Hill Holliday, and 451 Agency.

Cuoco has a B.S. and B.A. in Marketing Communication from Emerson College.

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